You are required to write a fieldwork research essay based on your international residential trip to New York. Students are to critically analyse an aspect of New York’s events provision with a view to providing recommendations for event tourism futures.
You should undertake both primary and secondary research and as such, utilise both qualitative and quantitative data sources.
Module Learning Outcomes:
Grading Criteria (Edit in criteria to be used)
——-below it is all opinion from myself
research Methodology pitch presentation，introduction what research methods you will use in New York
Research methods ：Research approach will help determine which are the most appropriate data collection methods; as well as your objectives.
Structured interview (questionnaire)
Participant observation (or unstructured)
Non-participant observation (or structured)
Diaries / personal accounts or stories/recordings
Methodology：There are many ways to analyse data.
Quantitative data may be analysed using statistical techniques – these are known as descriptive; inferential; and associative.
Qualitative data (usually text from documents and speech) may be analysed using various forms of ‘thematic analysis’ and coding.
Analysing data also requires you to interpret your findings in the light of your literature and theoretical framework.
Assessment：Research should cover the following issues：
Actual and potential visitors to New York
Impact of tourism industry to New York
Any future issues/trends to consider
Any sustainable long-term event tourism strategy(ies)
Research aim lacked any real depth and linkage to event tourism, look for more involved theories rather than just focusing on 5P’s
About international tourist, not the local
Have not really though through what data you needed to collect
Need to establish what data you need and how you can measure/analyse your data
Arrange interviews before you go as short time in destination
My lecturer say need use Big data to analysis ！！！
My opinion（maybe wrong）:
You can choose sports tourism，or food festive tourism to attract international tourism to new york. （New_York_City_Tourism_A_Model_for_Success_NYC_and_Company_2013）；
Use interview and data. Make graph. Analysis why international visitor come to new york
Analysis Impact of tourism industry to New York，Any future issues/trends to consider，Any sustainable long-term event tourism strategy(ies)
Some link maybe will helpful ：